NIKE | SPORTS BRAND | 3K RUN CHALLENGE
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PRINT | ENVIRONMENTAL | MISC. | EVENTS
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Nike invited The Company Studio to collaborate with them on April 28th, 2013 to help them organise Nike 3K Run Challenge in conjunction with Kartini Day, hence the theme was Kartini with her famous quote “Habis Gelap Terbitlah Terang.” It was held in Sudirman, with eX as the race village, and the target audience were female students in high schools and universities.

We were responsible for the gimmicks such as the writing wall, photo backdrop, the jasmine headband, snacks, nail station, and other collateral items such as running bib, route map, certificates, etc. We were also responsible to run the show and coordination with other vendors and talents.

It was a good day overall, a success, and everybody is happy.
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Event Planning: Armi Gumelar & Cecilia B. Salim
Art Direction & Design: Utari Syaukat
Collaborator(s): Nayaprada

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