NIKE | SPORTS BRAND | 10K ELEVATED LUNAR RUN
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PRINT | ENVIRONMENTAL | MISC. | EVENTS
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To celebrate the launch of Nike Lunarglide 6, the winners of Nike+ Run Club Challenge was in for a surprise one-of-a-kind running experience where the participants thought the running track was around the fX area where in reality Nike prepared busses to transport them to a surprise vicinity, Gunung Pancar, Sentul. The idea is to run under the full moon.

Nike once again trusted The Company Studio for crowd handling, gimmicks, f & b, and to design signages and also collateral items.
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Event Planning: Armi Gumelar & Cecilia B. Salim
Art Direction & Design: Utari Syaukat
Collaborator(s): Selvi Widjaja & Nayaprada

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