MAD ANTS | ONLINE SHOPPING
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BRAND IDENTITY | PRINT | INTERACTIVE | MISC.
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Mad Ants is an online marketplace that sells a wide variety of curated unique, individual goods, sought from finest vendors. They pride themselves in how close they work with the sellers. Their collaboration with vendors produces one-of-a-kind pieces that are limited to Mad Ants. The quality products sold at Mad Ants include fashion, artworks and crafts, accessories, home décor, stationery and party supplies. The majority of their products are independent designers and brands that they will proudly promote internationally.

When Mad Ants first came to The Company Studio they did not have a name. After cooking up some thoughts and sailing the sea of ideas the name Mad Ants were born. The idea was to emphasise that ants are small but strong and that is exactly what Mad Ants is all about. It is now still a small community but it will create a strong network and also portfolio. Mad Ants will help build the artists’ portfolio and network, lift up their spirits & confidence, and also protect their creativity and hopefully financial situation by not charging a bogus amount of consignment fee.

We helped them with naming, creating identity system, and collateral items such as company profile, box and wrapping paper, video, web banners and also Instagram stuff.
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Creative Direction & Design: Utari Syaukat
Design: Meidirasari Putri, Benedictus Praditya, Maydeline Tedjakusuma

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